E-commerce websites must optimize their design to promote user engagement since the longer that users are on the site, the more likely they are to buy the product. Aspects of the website, like the checkout process, should be streamlined so customers can quickly begin the purchasing process. The customer service experience should also be optimized so that customers get a more personal feel. Finally, some other small tips to improve e-commerce sites are to add filtered sections, add social media, and increase your site’s mobile responsiveness.
Key Takeaways:
- The design of your website can be an important draw for customers who want to spend money.
- Read on to find out more about how to make sure you have the best-designed website you can have.
- Steps include making sure the website is friendly for users, having integrated customer service on your website, and more.
“48% of people use website design as a deciding factor when determining the credibility of a business.”
Read more: https://blog.hubspot.com/marketing/ecommerce-website-design-inbound-marketing